alexandre bruneau/ journal

Journal/

Journal46 entriesSince 2023

May — Nov 2026

05.11.26
Who rental videos are not for: someone renting one room in summer. Who they are for: conci
05.11.26
Twenty years in the field. 23 retail brands. 12 countries. Stores designed from one desk,
05.11.26
Every rental listing uses the same photos. A video stops the scroll. Mine starts from thos
04.11.26
Open ten rental listings. The photos look alike. Scrolling is effortless. A 25 second vide
04.11.26
A seagull overtakes a cyclist. Then a customer on an electric bike does. In the last shot,
04.11.26
Every rental listing has the same photos. A video stops the scroll. Mine needs only those
04.11.26
Late 2018: about forty employees. Today: 18 agents. My rule now: never an employee again.
04.11.26
Une quarantaine de salariés fin 2018.
03.11.26
Once a meter exists, someone will read it. Meters rarely get removed.
03.11.26
A neighborhood bike shop now has its own TV-style ad. 30 seconds. Inputs: product photos,